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Accountability-Keeping it between the gutters

Set up bumpers to keep you going down the middle of the lane.

Willpower is Overrated

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Let’s face it, we’re in information overload every day with thousands of decisions each day.  When I ask goal setters what they think the #1 challenge is, I hear “Willpower” almost every time.

What helps with goal success?



Willpower is certainly helpful; however, willpower, a result of conscious thought, resides in the energy-hungry cerebral cortex.  Our brains conserve energy and have much more efficient areas for most decisions.  

Willpower only helps with about 1/6th of decision making.  Our non-conscious brains make up nearly 5/6ths of our “Automated” decisions with functions like emotions, fight or flight, pain avoidance, and pleasure seeking.

Unstoppable Success

Internal Achievement Systems – Dreams → Goals → Knowledge of Strategy → Imagine enjoying the result → Visualization; Self-Esteem; Focus; and, Gratitude.

Ideas for Visualization, Self-Esteem, Focus & Gratitude?



External Achievement Systems, “Bowling Bumpers” – Accountability → Share your Activity Commitments with others → Set Small Activity Rewards for achieving small activity goals → Set increasing punishments for missing small activity goals.  Pick punishments that get you motivated as we are wired for pain avoidance.

What will be your personal External Achievement System?



Internal & External Systems Suggestions

Internal Achievement Systems:  Consider your dreams, fantasies, and desires; 90-second Goal Setting Exercise; Develop and clarify a weekly strategy for 90 days; Eliminate distractions including making too many decisions; Use your imagination with things like test drives, open houses, picture boards, meditations, and prayer; Visualize how you’ll feel in success and enjoy your spoils emotionally before you’ve received them like an Olympic athlete visualized getting the Gold medal a million times before the actual run; Daily gratitude journal; and, Protect your self-esteem at all costs including setting smaller 90-day goals and building on that success.

External Achievement Systems:  Develop and refine Activity Strategy for each goal; Focus goals to no more than Three Professional, Two Personal, and One Relationship goal for each 90 Day period; Celebrate the small victories, don’t wait for quantum leaps; If you don’t do the activity, you don’t get the reward, you get escalating correction (1st miss = $25 to charity you can’t stand; 2nd miss = $100; and 3rd miss = $1,000); Okay to earn your way back to the 1st miss by making up the activity; Share your activity goals, rewards, and punishments with others, a coach, mentor, friend, internet; be Coachable.

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Robert Johnson

I'm passionate about helping sales professionals & businesses grow sales through training, coaching, & sometimes taking over their sales and marketing divisions as a short-term bridge management team. I also help sales pros get more referrals with less effort through professional networking. Our prospects deserve highly trained sales professionals not using "Old School," high pressure, low yield tactics. I typically get referred to successful sales professionals and businesses that are doing well and sometimes struggle with inconsistent sales, concerned their goods and services are being treated like a commodity, frustrated sales team discounts, begs, peddles, and pushes to sell at low margins, or may be losing sleep because they are missing their goals. You may be crushing your goals, breaking records, and have zero issues with sales, and as such, I'm not sure if any of these issues are even a concern for you, your business, or a professional you care about. If something caught your attention, please consider connecting with me here on LinkedIn and sending me an email at [email protected] Happy Hunting! Robert Johnson-(918)928-7158