Everything You've Ever Wanted to Know About Networking & Sales
Training Topic Library
Knowledge isn't power. The application of knowledge is; however, you won't have it to apply if you don't first learn it. Likely, it will take repeated practice and improvement to achieve any degree of mastery.
Weekly Training Topic
Personal Emotional Needs (PENs)
Why People Actually Buy. Downloadable Training Topic People make the initial decision to buy or not emotionally from their Child Ego State, nearly 100% of the time. Then their Adult and Parent Ego states fight out the details. You can take a much deeper dive into Transactional Analysis at ChangingMinds.org. If you’ll pretend I’m even a little accurate, then it’s our job as sales and business development professionals to understand, relate, and connect with our prospects on an emotional level and the two strongest emotions are: The idea or concept of Pain, and The promise of Pleasure. Absent the idea,
"Absorb what is useful, discard what is not, add what is uniquely your own."